§ 03Deliberation
Eight ways to decide.
Generating is easy. These are the instruments for getting from a shortlist to one name you will still like in ten years. Use one, or run the whole inquiry in the order below.
01Shortlist
Save the names that make you slow down.
02Narrow
Swipe, Showdown and Match cut it to a handful.
03Test
Hear it, see it, score it.
04Decide
Everyone votes. One name gets the certificate.
§ 02Stage
Narrow
Cut the list by gut, by head-to-head and by agreement. Start with Swipe if you have more than five.
Swipe
Gut first. Keep or pass, one name at a time, until a shortlist appears.
Needs 3+ names
Showdown
A head-to-head bracket. Two names enter, one goes through, until there is a champion.
Needs 3+ names
Co-founder Match
You both rank in private. Only the overlaps are revealed.
Needs 3+ names
§ 03Stage
Test
Names that win a list can still fail a phone call. Say it, see it, score it, ask a friend.
Radio Test
Hear the name spoken once, then type what you heard. If they can't spell it, they can't find you.
Needs 1+ name
Scorecard
Weight what matters. Score each name. Let the arithmetic argue.
Needs 2+ names
In the Wild
A name looks different on a door than in a list. See it on a sign, a card and a phone.
Needs 1+ name
Share card
One name, one image. Drop it in the group chat and count the replies.
Needs 1+ name
§ 04Stage
Decide
Put the last few to everyone who has a say, then take the certificate.